ad · moment 10 of 12

Ridge Wallet Ad and the Post-Apocalyptic Civil War Fantasy

from #202 - Puppies Rainbows Candy Lamborghinis | The Tim Dillon Show · #202

8 min

SponsorRidge Wallet

A Ridge Wallet sponsor read spirals into an extended dark comedic fantasy about civil war, societal collapse, and needing the wallet to remember your own identity after amnesia in a post-apocalyptic wasteland.

In this bit10 moments
  • Tim pitches the Ridge Wallet as a tool for post-apocalyptic survival, describing its use as a concealed weapon and throat-cutting device.
  • Apocalyptic civil war scenario: families fighting each other in the streets over resources as society collapses entirely.
  • Tim envisions bloodletting and chaos in the streets, pitting family members and best friends against each other.
  • After the collapse, you'll be grateful for a Ridge Wallet in your jeans stained with the blood of your family.
  • In the apocalypse, you'll have to decide who to kill and who to eat, making traditional marketing irrelevant.
  • Tim's post-collapse world: living in paramilitary quads and fighting other groups for resources after government falls.
  • Even after the money system collapses, the Ridge Wallet still serves as a sleek weapon and identity reminder.
  • Blinded by police chemicals and suffering from concussions, you'll touch your wallet's raised name to remember who you are.
  • Wandering an empty mall in the apocalypse, you wake up with amnesia under a bridge and use your Ridge Wallet to remember your name.
  • After shell shock and amnesia from mortar fire, you pull out the Ridge Wallet and rejoin anti-government forces to rebuild society based on shared principles.
Mentioned here

Ridge WalletJohn Belushi

All 12 moments in this episode →