Interview · moment 31 of 31
The Viral Cow Video and 'Just Try' Marketing Philosophy
from #166 - You're A Disgrace | The Tim Dillon Show · #166
5 min
Guest
Tim tells the story of a viral cat/cow video getting 54 million views and the lesson that overthinking content ('trying') is the wrong approach, before the guests plug their Brain Jail podcast and riff on redesigning Tim's show with inflatable asses and desk relocations.
- Tim suggests putting new material on YouTube with captions, noting nobody would care.
- Brainstorming ideas to make comedy videos crazier: hiring models to shake their ass or throwing hogs into the frame.
- Tim pitches a sketch mocking Chelsea Handler's privilege documentary for interviewing mostly white people and her ex-boyfriend in jail.
- Deciding the desk is outdated and should be replaced with a big fake ass at different locations.
- Reflecting that early YouTube videos had more brilliance when they were just Tim on a topic without costumes or props.
- Fully scripting the Chelsea Handler bit: she's a comedian who examined these issues her whole career, except she barely talks to Black people.
- Landing the bit with the punchline about showing up with a film crew to someone who's been in jail for ten years.