ad · moment 20 of 31
Targeting Boomers as Podcast Fans (Wix Ad Continued)
from Episode 149 - Ron Bennington (Live from Moontower) · #149
4 min
SponsorWix
The Wix ad drifts into an extended riff about boomers ruining the country while being an underserved, loyal audience found mainly on Facebook and websites, tying back to the site promo and a stage-time giveaway offer.
- Boomers ruined the country: took all the money, all the drugs, destroyed credit rating and global credibility.
- Tim explains boomers love websites because they aren't on Twitch or TikTok.
- Boomer in bathroom barricading against gay son while drinking sangria, calling police about stolen back medication.
- Boomers will pay for your podcast if you reach them through a website, not Twitter.
- Facebook is now just knee operations, dead dogs, and eulogies; old people love it because it's a website.
- Tim pitches boomers as an underserved demographic, especially if you have a product like racism they'll get into.
- Prove you signed up and get three minutes minimum uninterrupted promotion time on the show.