rant · moment 5 of 19

Facebook Ad Targeting for Comedy Shows

from Bully Queen (With Robert Kelly) · #22

Audio-only archive episode — no video to seek.

3 min

Bobby explains how he buys targeted Facebook event ads to sell tickets in specific towns, comparing notes with Jim Serpico, and reflecting on YKWD's six-year run.

In this bit6 moments
  • 8:19Social media engagement is broken — a comic can get thousands of retweets and favorites but gain almost no new followers.
  • 8:41Trump is the only person keeping Twitter alive; it was on its way down before him.
  • 8:59Facebook ads let comedians target specific audiences by location and interest, unlike Twitter's ineffective system.
  • 9:23Tim has seen a real bump in bookings from buying Facebook event ads with small budgets of five, ten, or twenty dollars.
  • 9:43Jim Schruppico exemplifies the obsessive learner who tears apart a system for two weeks to master exactly how and where to target ads.
  • 10:22Tim has been doing YKW D for six years and has learned to do his homework on audience targeting.
Mentioned here

FacebookTwitterDonald TrumpJim Schruppico

All 19 moments in this episode →